BUDIARTI, Lina; WIJAYANTI, Rena Feri. PERILAKU VARIETY SEEKING GENERASI Z SERTA DAMPAKNYA TERHADAP BRAND SWITCHING. J-MACC : journal of management and accounting, [S. l.], v. 7, n. 1, p. 1–8, 2024. DOI: 10.52166/j-macc.v7i1.5678. Disponível em: https://ejournal.unisda.ac.id/index.php/J-MACC/article/view/5678. Acesso em: 5 jun. 2026.